Tag: Digital Analytics
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Amplitude Announces AI Driven Initiative “Journeys”.
Industry-First Solution that Analyzes the Breadth and Depth of the Customer Journey. Powered by Machine Learning, “Journeys” can automatically evaluate the thousands of possible customer events and home in on […]
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Adidas Leverage of Google Marketing Platform
Consumer Journey is no longer Linear, hence harder to deliver the Right Message at the Right Time Collaborate, and Share Audience Insights Ability for Data, & Insights to Inform the […]